A lot of mamas start a business with every intention to build it successfully and make money.
Not every mama who starts a business does so successfully, let alone makes a profit.
The truth of the matter is the lack of business sense. I’ll be the first to admit that I was that mom. When I look back at every business venture I attempted, I had every good intention on it being able to pay some bills and afford some extra wants in life.
My first issue [and hardest to admit] was that I lacked the basics of knowing how to successfully start a business, let alone run one. The second issue [just as hard to admit] was not listening to my amazingly gifted husband.
Business sense, and all within, comes naturally to him. It’s genuinely a gift the Father has blessed him with. Because I have finally listened to him and come face to face with fixing my business sense, we are now seeing what a successful business looks like.
I know that not every mompreneur has a husband with business sense that comes natural (and a business of helping others have success in their business) – but that’s okay! You can still be successful with all the right tools and skills.
When it comes down to it, the difference between a successful business and the non are just a few key components. My husband, Bryan, says it best – “business is like science – there are elements and components that come together to get a desired result… there is some testing and there will be failures… and there will be results.”
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How do you see failure?
Bryan also suggests that folks (ourselves included) ought to look at business failure from a perspective that is contrary to how we are told to see it. Instead of seeing business failure as a time to throw in the towel or call it quits, look at it as one step closer to figuring out what it is your are truly supposed to be doing.
He also said there are times when you are just so far off that you need to stop and do something else, but that is not always the case.
Sometimes failure in business can be traced back to those few key elements that were left out in the beginning, which was part of my issue. Believe it or not, it has taken me over a year to actually sit down and write out a real business plan.
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I, like so many other business owning mamas, started off trying to fry big fish in a small pan. I wanted my own domain name, lots of content and resources to offer people, tons of blog posts, and bring in lots of income from the start.
All that did was get me off track from what I was supposed to be doing, spending countless hours creating content and resources, none of which profited much. That was until I started taking my husband’s business advice serious.
From setting a schedule that maximized my time to dealing with my lack mentality, I can truly say we have a successful business. I implement what he says and have not been ashamed of having to go back to the drawing board.
Who wants to backtrack?
Part of this includes some backtracking, but again – that’s okay.
Part of my backtracking has been to write a business plan. I looked for a business plan template that was simple, yet powerful, and I couldn’t find one that included everything I needed. If I could have put together a few [almost] good ones that I did find, I would’ve been set. But since I couldn’t, I made one!
The Business Plan Guide for Today’s Mompreneur is what came out of it. This is the perfect business plan guide for any mompreneur looking to get her business started on the right foot (or up to par in my case). It includes the following templates:
- My business: your why, mission, purpose, vision, and goals + work hours tracker
- Products & services: pinpoint exactly what they are
- Market analysis: identify your audience/customers, what they need, how your product/service will help them, etc.
- Sales & marketing: identify strategies and tactics to implement virtually & locally
- Financial plan & budget: establish financial forecasts and requirements + the what and how you will achieve financial goals
- SWOT analysis: identify strengths, weaknesses, opportunities, and threats
- Resources: list the resources NEEDED (not wanted) to run your business
- Action plans: stay on top by getting things done
The templates in this guide will help you establish a business plan unique to you and your brand. The eight steps come together like a road map, helping you identify where you want to go and how you will get there.
This is a guide that will walk you through important aspects of your business. So, always keep it handy and make adjustments as needed.
Keep it simple. Keep it specific. And, keep it realistic.
The guide should be so resourceful that you refer to it regularly. Use it to compare your actual performance.
Be intentional and don’t chase the unimportant stuff (trust me, I did that for a long time).
Lastly, get the help you need to learn the skills necessary for making your business successful. If you’re looking for one-on-one support with getting your business started or analyzing the current condition of your business while walking away with a detailed plan of action to reach whatever goals you have set, then I highly recommend contacting my husband, Bryan.
I recommend him not only because he’s my husband, but because he knows what he is talking about. After doing what he advised, we have seen continual growth all throughout our business!
In the meantime, go snag your copy of The Business Plan Guide for Today’s Mompreneur and join my Mompreneur Mastermind inner circle email list for weekly emails to boost your business delivered straight to your inbox!